Our Story

Every woman loves to look good, different and stand out at work, in the boardroom or when attending an after work event wearing the best outfit but finding classic, chic yet still professional garments is not always easy. Dressing women, in garments cleanly cut, exuding individualistic styles not seen before, and enhance their confidence became one professional woman’s dream.

Niche Wear is the baby of that dream, a South African fashion brand, established by a woman for women. Niche Wear is aimed at creating a stylish look for today’s modern women. Our offering includes a seasonal ready to wear range and we also create customized outfits at our clients’ requests. Customized garments range from office wear to other special occasions.